Business Advice
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Photography Advice
How To Make Sure People Dislike Your Photos
Yes, you read the title correctly. So why would you want someone to dislike your photograph? You wouldn’t! But that is what frequently happens when you give your photo a title. You may know that I operate an online learning community called The TOGKnowledge Photographic Community and a Facebook Group.…
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Marketing for Photographers
Under Promise & Over Deliver Is a Bad Idea
I first learned the concept of under promise and over deliver from a trusted mentor way back in my twenties. Turns out, it is an aphorism. Aphorisms, like clichés, are those pithy, often overused observations that contain a general truth, like, “if it ain’t broke, don’t fix it.” I mean,…
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Photography Advice
5 Ways Collaboration Will Improve Your Photography
The Oxford Dictionary defines collaboration as “the action of working with someone to produce or create something.” Pretty simple right? It really is that simple. You know that old proverb; “Two heads are better than one”? Well, that phrase has been around since 1546. We still know it because it…
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Marketing for Photographers
How to Add VALUE to Your Photography and WHY it is So Important
Episode #256 of the TOGCHAT Photography Podcast - Recorded July 1st, 2021
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TOGCHATS
The Legal Side of Photography with Attorney Ruth Carter
Episode #254 of the TOGCHAT Photography Podcast - Recorded June 18th, 2021
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TOGCHATS
Lighting Master Miguel Quiles and the Importance of Providing Value
Episode #248 of the TOGCHAT Photography Podcast - Recorded April 26, 2021
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TOGCHATS
Personal Branding Is Not Just for Professional Photographers
Episode #245 of the TOGCHAT Photography Podcast - Recorded April 1st, 2021
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Photography Advice
When Should You Start Getting Paid for Your Photography?
When should you start getting paid for your photography? I can actually answer that in four simple words… When you are ready. But what does that mean? When you are ready? Let’s face it – we have all met the photographer who has owned their prosumer DSLR camera for three…
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Marketing for Photographers
How To Create a Killer Photography Website for Your Business
Social Media? Check! Domain Name? Check! Website Hosting? Check! Now what???? Time to put yourself out there and create the website that people will visit to look at your work, learn more about you, contact you and hopefully hire you to photograph their events, their products, their portraits or weddings.…
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Marketing for Photographers
How To Choose the Best Domain Name for a Photography Website
Are you just a little techno-phobic? Does the the thought of building a website give you chills? To begin with you need the best domain name for a photography website to help you stand out in a crowd. If you are getting ready to build a website and trying to…
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Marketing for Photographers
Social Media for Photographers
Facebook, Instagram, Twitter, Pinterest, LinkedIn, SnapChat, TikTok, 500pixels, Flickr… so many choices, so little time. Where should you post your photos? Do you need to be on all of those websites? Which ones will help you find new customers? How often do you need to post? What days and what…
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Marketing for Photographers
Top Ten Social Media Tips for Photographers
Do you like to share your photos online? Are you trying to build a following so that you can turn semi-pro or even become a full-time professional? Are you already pro and struggling to build your business? In this article I will share my top ten social media tips to…
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